Choosing the right ICO Marketing Agency requires research and due diligence. Start by reviewing the agency’s past campaigns and case studies. Look for real results, not just promises.

Transparency is key. A trustworthy ICO Marketing Agency clearly explains their strategies, pricing, and expected outcomes. Avoid agencies that guarantee funding, as no ethical marketer can promise that.

Check their understanding of your niche. DeFi, GameFi, NFTs, and Layer-2 projects require different approaches. The agency should tailor strategies accordingly.

Communication also matters. Regular updates, analytics reports, and open feedback loops indicate professionalism.

Finally, ensure the agency prioritizes compliance and ethical marketing. A reliable ICO Marketing Agency focuses on long-term trust, not short-term hype.